Marketing Manager - Maynooth
Software industry background required
- Create strategic product marketing plans, solution collateral, and participate in sales enablement.
- Develop messaging and content deliverables that articulate the company's offerings, differentiating values, and key benefits.
- Drive the creation of technical content that's used across direct marketing, channel marketing, sales engagements, and channel marketing, including collateral, presentations, white papers, field/partner enablement tools and other deliverables.
- Create technical content for market awareness including: infographics, white papers, customer case studies, articles, ROI tools, blogs, videos, podcasts, and other customer-facing materials to build awareness, drive demand generation and arm the sales team.
- Software industry background required
- Degree in Marketing or equivalent required
- Product / Solution Marketing
- Experience with marketing software
- Strategic and analytical thinker
- Understand price positioning and management